Sorry share new video & track, "Rock 'n' Roll Star"; announce first ever US tour dates

26th November 2019

“a meticulous sound and effortless cool... It's an undeniable vibe” - GQ
“One of the UK’s most inventive new guitar groups” - DAZED
“a great new English alt-rock band” - ROLLING STONE
“darkly alluring...and odd enough to be very addictive.” - FADER
“already boasts a polish and poise that indicates the careful attention of dedicated songwriters" - PITCHFORK
“the music is good; it’s really, really good” - NOISEY

North London’s Sorry have today revealed “Rock ‘n’ Roll Star”, the B-side to their latest single “Right Round The Clock”. The two tracks make up a new 7” single that will be released November 29, laying the groundwork for the group’s debut album, 925, coming spring 2020.

The “Rock ‘n’ Roll Star” video focuses on Sorry instigator Asha Lorenz’s brilliant, debauched portrayal of Elvis. It was produced by Conny Elmy-Martin, and directed by Lorenz with frequent collaborator Jasper Cable-Alexander. Lorenz and Cable-Alexander also co-directed the video for “Right Round The Clock”, which similarly features a nod to the king of rock and roll.

Sorry have also announced their first ever US tour dates, with stops in Brooklyn, Los Angeles, and SXSW in Austin. Full tour dates below; tickets available at sorryband.co.uk.

Centered around Lorenz and Louis O'Bryen, two 22-year-old childhood best friends, Sorry were quick to develop a reputation as the most thrilling new band on London’s underground circuit. Not only have they grown into a must-see live group, their attention to detail across a slew of groundbreaking visual accompaniments for early mixtapes Home Demo/ns Vol I & II, as well as singles like “Wished”, “Showgirl”, and ”Starstruck”, has earned the band their status as one of the most vital and innovative new British bands of the moment. Sorry’s lineup is completed with Lincoln Barrett on drums and Campbell Baum on bass.

Stay tuned for more info on Sorry's debut album 925 soon.